Marketing Jobs and MBA Programs in Massachusetts

Those considering careers as marketing managers can find education and job opportunities in Massachusetts. For marketing managers in Massachusetts, the job pool is currently 6,940 and climbing. A projected rise of 10 percent in employment opportunities will make the figure 7,500 jobs by 2016. This is lower than the national growth trend for marketing managers. National projections showing a rise of just 12 percent over the next 10 years. Marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers and develop strategies for maximizing profits while ensuring customer satisfaction.

Massachusetts photo by PapaDunes

Marketing managers earn $60 per hour or $125,000 per year on average in Massachusetts. Nationally, their income is $57 hourly or $118,000 per year on average.

Nicknamed the Bay State, Massachusetts has a population of 6,593,587, which has grown by 3.9 percent in the last 10 years. The capital is Boston. There were a total of 4,251,139 jobs in 2008 and people in Massachusetts earned more than the previous year as the average annual income was $50,897, up from $49,644. The unemployment rate in Massachusetts was 8.4 percent in 2009, which has grown by 3.1 percentage points since the previous year. Roughly 33.2 percent of Massachusetts residents have college degrees, which is higher than the national average.

In Massachusetts, the top employers are in brokers, portfolio management, control instruments manufacturing and nautical system manufacturing.

One of the many things Massachusetts is known for, Massachusetts holds the two largest cites in New England, Boston, the largest, and Worcester. Massachusetts has many unique characteristics, but one fun fact in particular is The Boston University Bridge on Commonwealth Avenue in Boston is the only place in the world where a boat can sail under a train driving under a car driving under an airplane.

Marketing

Marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers and develop strategies for maximizing profits while ensuring customer satisfaction.

While working, they conduct economic and commercial surveys to pinpoint potential markets for products and services. Also, they work with developers and production managers to direct promotional efforts and trade shows aimed at marketing products and services.

They are required to talk through and persuade others when needed and speak clearly and communicate with others.

Marketing managers should be able to listen to and understand others in meetings and articulate ideas and problems.

In order to be successful in the workplace, marketing managers must be reliable and be thorough and dependable.