Marketing Jobs and MBA Programs in Iowa

Those looking for careers as marketing managers should consider the educational and employment opportunities in Iowa. There are currently 1,490 jobs for marketing managers in Iowa and this is projected to grow by 12 percent to 1,820 jobs by 2016. This growth is similar to the national trend for marketing managers, which sees the job pool increasing by the same percentage. Marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers and develop strategies for maximizing profits while ensuring customer satisfaction.

Iowa photo by Bill Whittaker

Marketing managers earn $42 per hour or $86,000 per year on average in Iowa. Nationally, their income is $57 hourly or $118,000 per year on average.

Also known as the Hawkeye State, Iowa has a population of 3,007,856. It's population has increased 2.8 percent over the last 10 years. The state capital is Des Moines. There were 2,025,350 total jobs in 2008 and workers in Iowa earned more than the previous year with an average annual income of $37,509, up from $35,755. The unemployment rate in Iowa was 6.0 percent in 2009. It went up by 1.6 percentage points since the previous year. The number of residents with a college degree is 21.2 percent. This is under the national average.

The top employing fields in Iowa include machinery manufacturing, mining machinery manufacturing, grain milling and farm supplies merchant wholesalers.

While being known for many things, one of the most noteworthy, Strawberry Point is the home of the world's largest strawberry. One of the unique tidbits about Iowa is The Saint Francis Xavier Basilica in Dyersville is the only basilica in the United States situated outside a major metropolitan area.

Marketing

Marketing managers determine the demand for products and services offered by a firm and its competitors and identify potential customers and develop strategies for maximizing profits while ensuring customer satisfaction.

While working, they conduct economic and commercial surveys to pinpoint potential markets for products and services. Also, they work with developers and production managers to direct promotional efforts and trade shows aimed at marketing products and services.

They are required to talk through and persuade others when needed and speak clearly and communicate with others.

Marketing managers should be able to listen to and understand others in meetings and articulate ideas and problems.

In order to be successful in the workplace, marketing managers must be reliable and be thorough and dependable.